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What Does The New Marijuana Consumer Look Like?

What Does The New Marijuana Consumer Look Like?

A new class of cannabis consumers is reshaping marijuana culture. These individuals break the ‘out of it’ stoner stereotype in favor of feeling more ‘present’ and ‘mindful’ marijuana consumer. They also actively seek out cannabis products that are high quality, high-end and often artfully branded and packaged.

According to a new study by Miner and Co. Studio, of 800 cannabis consumers surveyed (all of whom purchase the rapidly growing category of ‘branded’ cannabis products), today’s cannabis consumer looks decidedly different than the traditional ‘stoner’ stereotype.

What Does The New Marijuana Consumer Look Like?






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