Main Menu

Investment firm behind Leafly to launch ‘global brand’ with Bob Marley’s family

Investment firm behind Leafly to launch ‘global brand’ with Bob Marley’s family

November 18, 2014 at 5:00 AM Posted by Evan Bush

Seattle’s Privateer Holdings, an investment firm that finances pot-related businesses, will partner with the family of reggae singer Bob Marley to launch a “global” brand called Marley Natural, which will call New York City home. The company plans to hire about 25 people to begin work on developing the Marley brand and products.

Brendan Kennedy, the CEO of Privateer, said his firm was approached more than a year and a half ago by the Marley family, who he said “had been thinking about the cannabis industry for years.”

Marley Natural plans to offer “heirloom Jamaican cannabis strains inspired by those Bob Marley enjoyed” in places where pot is legally allowed late next year, according to a news release. It will also offer pot-infused tinctures, lotions and pot accessories.

http://blogs.seattletimes.com/pot/2014/11/18/investment-firm-behind-leafly-to-launch-global-brand-with-bob-marleys-family/






Comments are Closed